Pressiteade
This is the fourth city where the company operates,after Madrid (2017), Paris (2020) and the recent launch of Lyon in March ofthis year.
Currently, Zity has over 560,000registered users and a 100% electric fleet, totalling 1425 units. The landingin the Italian city will be made with 450 Dacia Spring.
This model is a 100% electric andfour-seater car with a compact, simple, and robust design. Its range of 305kmWLTP in urban environments, its small turn angle and its connectivity (AppleCar Play & Android Auto) makes it the perfect car to suit the daily needsof shared mobility users in the city.
Milano, a city at the forefront ofshared mobility
Currently, more than 340,000 Milanese declarethemselves to be active users of shared mobility. The policies implemented bythe Comune di Milano have favoured the emergence of proposals that workon an intermodal transport model.
Recently, Zity commissioned anindependent research on shared mobility in Milano from which it is worth notingthat 79% of respondents are concerned about the environment, 92% considerthemselves up to date with the latest technological developments, fashion andtrends. Milano is one of the cities where there is a smaller gender gap in thecarsharing sector, with 49% women and 51% men, while in other cities where thecompany is present there is lower female presence.
The average age range of carsharingusers in Milano is 36 to 45 years old, and 62% of them use a car daily fortheir commuting. Other factors such as demographics and purchasing power makeMilano the ideal city for Zity's free floating carsharing model.
It seems that the environmentalawareness, the interest in technology and avant-garde of the Milanese peoplewill be reflected in their interest in Zity, a company that has avoided morethan 60 tons of CO2 into the atmosphere since it started and iscommitted to using only energy from renewable sources to recharge its fleet inall cities where it is possible.
In addition, Zity develops pioneeringprojects in technological innovation and safety.
In this sense, the Milano’s fleet will be included in Zity's on-board Safety Program,which mounts telematics devices that monitor driving in real time and warn ofmisuses. This Safety Pilot, which started in 2020, has managed to reduce theaccident rate in Madrid’s fleet by 36%.
“Zity is not only investing on the mobility of thefuture, but on the winning one, the one that reduces environmental impact, andwhich is aligned with the highest European public policy standards, thisincludes the city of Milano. Zity has also selected it as its first Italiancity to be launched because of its potential and attractiveness, when it comesto: business, industry, tourism, startup friendly ecosystem and many more,”explains JavierMateos, CEO of Zity.
The arrival of the company to Milanowill generate 50 employments directly linked to its operations during 2022, andat least 20% of work hours will be allocated to people who are currentlyunemployed or with disadvantaged profile, which will benefit many people in theregion
Launch Promotion
To promote awareness of the service,Zity is launching an eye-catching promotion whereby, from now until the daybefore the launch of the service, everyone who completes their registration inthe city of Milano will receive 50€ of Zity credit*.
The prices per minute of driving andStand By, Zity's super reduced rate that allows to keep the rental while makingthe necessary stops, as well as the service area, will be publicly announced onthe launch day**.
*Limited to the first 5,000 registrations.
**The official date of the launchwill be announced in the coming weeks, after receiving the final authorizationof the Comune di Milano.
About Zity by Mobilize
Zity is the shared mobility company of Ferrovialand Mobilize. Present in Madrid, Paris, and Lyon, it has over 550,000 userswith a 100% electric fleet of 1,425 vehicles. Safety, sustainability, andtechnological innovation are the cornerstones of the project, which allowsusers to book, open and start or end their rental from a mobile app. Users canpark their vehicle both inside and outside the service area thanks to the superdiscounted Stand By rate. The rental can be terminated at any location and atany time within the Zity zone.
More information on: https://zity.eco/fr/ ; https://www.linkedin.com/company/zity-france/
About Mobilize
Mobilize is the fourth brand of Renault Group.Mobilize proposes flexible solutions around mobility, energy and data to meetthe evolving expectations of consumers, businesses, cities and regions. Built aroundopen ecosystems, Mobilize encourages a sustainable energy transition, in linewith Renault Group’s target to reach carbon neutrality and its ambition todevelop value from the circular economy.
For more information, visit mobilize.com or follow Mobilizeon sur Twitter, Instagram and LinkedIn.
Kõik sellel veebilehel olevad materjalid (sealhulgas, kuid mitte ainult: tekstid, fotod, graafika, helifailid, animatsioonifailid, videofailid ja nende paigutus veebilehel) on Renault SASi ja/või selle sidusettevõtete või kolmandate isikute omand, kes on volitanud Renault SASi nende piiratud kasutamiseks, ning on kaitstud autoriõiguse ja muude intellektuaalomandi kohta kehtivate õigusnormidega. Eespool nimetatud materjalide kasutamine muudel kui toimetuslikel eesmärkidel, eelkõige turundus- või reklaamieesmärkidel, on rangelt keelatud.
