IED DESIGN SCHOOL UNVEILS ITS NEW CONCEPT CAR CREATED IN COLLABORATION WITH ALPINE

– Twenty-eightMasters students studying Transportation Design at the Istituto Europeo diDesign (Italy) presented their own new take on the concept of sportiness withthe ‘A4810 Project by IED’, a hydrogen-powered concept car, based on a brieffrom the Alpine design team. This is a car that embraces next-generationtechnologies while also championing the traditional characteristics of theFrench brand that was founded in 1955.

AN IED-LED PROJECT INCOLLABORATION WITH ALPINE

Alpine proposed the students to design a ‘super berlinette’ for the year2035. The two-seater supercar was designed to be a high-performing vehicle bothin terms of performance and environmental impact. After the brief was givenlast autumn, students worked individually to come up with their owninterpretation and present it to the brand. Alpine then selected a combinationof two main ideas. Based on the two selected proposals, the young designerscreated the ‘A4810 Project by IED’: a light yet powerful and agile concept carthat boasts pure driving pleasure. During the design phase, the students soughtto combine vision and innovation, without losing sight of the traditional rootsof the French car manufacturer.

Furthermore, they chose a name that conveyed the brand's legacy. Infact, ‘4810’ is the height (in meters) of the Mont Blanc: the highest and mostemblematic peak in the Alps that sits at the border between Italy and France,like a bridge connecting IED and Alpine. The car manufacturer is named after the very same mountainsand evokes the joy of driving along their winding roads.

ASTUNNING CONCEPT CAR CREATED BY IED STUDENTS

TheAlpine A4810 Project by IED (length 5,091 mm – width 2,010 mm – height 1,055 mm– wheelbase 2,717 mm) is a two-seater supercar with the experimentalcombination of the shape of a berlinette with a hydrogen powertrain. While theengine and fuel tanks are built like those on a typical hypercar, thesubtraction process is proof of considerable innovation. The design alternatesbetween empty and full spaces, giving the vehicle a lightweight look andaerodynamic features inspired by Formula 1 models. Furthermore, the A4810Project by IED was tasked with bringing the brand to the cusp of the sports carcategory.

TheFrench spirit has been skilfully preserved: while avoiding the pitfalls ofunnecessary formal elements, designers focussed on the overlapping layers andsculptural aspects of the car’s silhouette. The bi-tone colours, matte black,and carbon fibre highlights create a bold contrast with each part of the car,making them stand out according to their function: aerodynamic, mechanical, ormerely formal.

Theteam of students used digital tools to design the interior through sketches, 3Dmodels, renderings, animations, and HMI (Human Machine Interface) development.In incorporating hydrogen power supply, it means that they developed afull-fledged concept that is almost ready to take to the roads of a much moresustainable future, one without emissions.

PaolaZini, Director of IED Turin, said, “As in previous years, through their mostimportant project, the Masters students have embraced notions of skills transversalityand teamwork in a fertile and visionary environment. This is part of the IEDDNA and will help prepare students for the challenges the industry will face inthe future, and serve as a foundation for their professional success. Alpine’scontribution was one of passion, enthusiasm, and constant presence, and marksanother milestone in international collaboration. Furthermore, this was anopportunity for students to work under the guidance of Antony Villain, AlpineDesign Director, Raphael Linari, Alpine Chief Designer, and a number IEDalumni, whom we had the pleasure of seeing again.”

AntonyVillain, Alpine Design Director, said, “Collaboration with the Istituto Europeo diDesign and its students has been a great experience. It was a ‘filter’ for usto see the brand through the eyes of the younger generation, but it was also anopportunity to share our passion and know-how, andgive them sound advice for a successful career in automotive design.”

“TheAlpine A4810 project by IED has been a very exciting experience with IEDstudents and lecturers”, added Raphael Linari, Alpine Chief Designer. “Theresult is a futuristic supercar that explores new territories for the brand interms of package, proportions, and design language. The different creativeapproaches of the young talented students combined with IED know-how gave riseto some very interesting responses. Furthermore, the extraordinary final resultmakes the collaboration a resounding success!”

TheA4810 Projectby IED was presented on Friday, 18th March with a livestream broadcast from OGRTech in Turin. For more info, please visit www.iedA4810.makeitlive.it

A4810Project byIED was designed by students of the Masters in Transportation Design IEDTurin, a.y. 2020/21: Nicolas Alemany Rengifo (Spain), Carlos Rodrigo AvilaVilchis (Mexico), Michele Balletti (Italy), Abhijeet Mahesh Birmole (India),Goh Chyan Si (Mali), José Gaspar De Jesus (USA), Amit Ramesh Dhuri (India),Virginia Droghei (Italy), Apoorv Garg (India), Govardhan Godavarthi Gauranga(India), Daury David Gomez Silvestre (Dominican Republic), Jaya Sankar AnandSarma Govindavajjula (India), Nihar Bharatkumar Khimasiya (India), Sanjay KumarKondi (India), Marco Martino (Italy), Stefano Pellino (Italy), AlessandroPierangelini (Italy), Valentino Arjun Rajan (Texas), Janak Sushil Rathod(India), Mayank Shakya (India), Sanket Sanjay Shirsikar (India), Rohitshukla(India), Kushan Jyoti Singha (India), Shailesh Srivastava (India), XiaobingWang (China), Yunshi Yang (China), Wei-Che Yen (Taiwan), Faruk Yilmaz (Turkey).

The Mastersin Transportation Design at IED Turin is coordinated by Michele Albera.

The ThesisProject was coordinated by Masato Inoue, Thesis Advisor, and MicheleAlbera.

Technicalsponsors: Pirelli, OZ Racing

A4810Project by IED wasmade by Freeland.Car, FDC, Raitec

A4810Project by IED isdescribed through the video made by PEPE Fotografia Studio in Turin.

ABOUT ALPINE

Founded in 1955 by Jean Rédélé, Alpine has asserted itself over theyears with its French-style sports cars. In 2018, the brand presented the newA110, a sports car that is true to Alpine’s timeless principles of compactness,lightness, agility and driving pleasure. In 2021, the Alpine Business Unit wascreated, to become the dedicated brand for the innovative, authentic andexclusive sports cars of the Renault Group, benefiting from the heritage andknow-how of its historic Dieppe factory and the engineering expertise of theAlpine Racing and Alpine Cars teams.

PRESSCONTACTS

OrianneTAMBURINI

GeneralManager Communication Alpine

orianne.tamburini@alpinecars.com

+33 (0)6 2663 28 14